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Auction News
Tucson Diocese auctions 83 properties
TUCSON, Ariz. -- More than 80 properties owned by the Catholic
Diocese of Tucson were auctioned off Saturday in hopes of raising
$3.2 million toward an eventual settlement to pay clergy sex
abuse claims.
But the sale of the 83 properties in eight Arizona counties, conducted
with Bankruptcy Court approval, won't become final until June 23.
Officials won't know for about 40 days exactly how much revenue
the auction produced.
Three parcels were sold under sealed bids that had to be submitted
by Thursday; their preset minimums were expected to bring in more
than half of the hoped-for total. All three were considered prime
candidates for development.
Bidding opened furiously on the single most expensive parcel sold
Saturday -- 10 acres in northeast Tucson -- reaching $890,000.
The last two properties sold were quarter- and fifth-acre plots
in Navajo County, for $1,500 each.
Only two properties had homes on them; the rest were unimproved
lots. Some were donated by parishioners over the years and were
in remote, largely inaccessible sites.
The diocese filed for reorganization protection in September. The
Archdiocese of Portland, Ore., and the Diocese of Spokane, Wash.,
also have filed for bankruptcy.
-----------------------------------------------
Local woman auctions herself on eBay
Dawn Barker says she will turn into a human billboard for the right
price.
"
I know I can do at least 20 miles a day," says Barker.
For the highest eBay bidder, the 35 year old will walk from her
Ontario home to Niagara Falls. She's training for the one hundred
mile plus journey while strolling with her youngest daughters.
"
I know I have good shoes and the rest is up in the air until I
know what the costume is," she says.
The business with the winning bid gets to choose the costume.
"
I will tastefully advertise someone's business," Barker says.
This starving artist says her 1989 Chevy van was the inspiration.
"
I can't repeat what I've been calling it lately," says Barker.
Dawn needs the auction money to pay for a new set of wheels, not
to push, but to drive.
"
The transmission went, the starter's gone," the 35 year old
says."I need to do this because I need to be the mom they
deserve and be self-sufficient with business," says this local
artist.
" She's had a lot of obstacles. She's a fighter. I've seen her fall pretty hard and pick herself up," says Jean
Campisi, a Hope
House Social Minister.
Despite the challenges, Dawn has always held out hope that it
would get better. A few years ago, she found herself at the Hope
House,
in Webster, because she was homeless."
She's no longer homeless. She's living in Ontario.
"
I'm going to get my life back on my terms," Barker says.
And since cash to cover a new car is what this mom needs to do
that, she's banking on the online bidding climbing even higher.
The online auction closes at 12pm on Tuesday, May 24, 2005.
----------------------------------------------
Christie's, Sotheby's Auctions Net $35M in Geneva
Christie's Magnificent Jewels auction in Geneva, Switzerland, totaled
$28.5 million, with the sale closing 84 percent by lot and 79 percent
by value. This sale puts Christie's 10-year total from private
collections at double the amount of their competitors, according
to the company.
A pair of Golconda diamond earrings, weighing 33.83 and 27.72 carats
(D, VS1,) sold for $4.1 million. Golconda stones originated from
very old diamond fields in Hyderabad, India, and the earrings were
part of a collection of ten jewels, which sold for $5.4 million.
Rainbow of Jewels by Michele della Valle sold for $739,600 -- 100
percent by lot and value. The family estate of countess Moira Rossi
di Montelera, and a collection of jewels by Harry Winston, sold
for slightly less than $1.9 million each.
The selection of jewelry from four varied collections was bought
by a balance of both private and trade clients, according to Christieís.
Eric Valdieu, senior vice president Christie's Geneva said, ìAs
can be seen by the very varied list of international buyers, the
market is buoyant with diamonds once again dominating the jewelry
business." Sotheby's Magnificent Jewels and Diamonds auction
in Geneva sales topped $16.3 million, with 74 percent sold by lot
and 60 percent sold by value. One round, brilliant cut, 30.05 carat,
D color, internally flawless diamond sold for $2.3 million, and
a ruby (untreated Burmese) and diamond brooch by Mouawad sold for
$1.8 million. A fancy intense green, 5.23 carat diamond sold for
$1.3 million.
Among other highlights, one pair of sapphire and diamond pendant
earclips, by Bulgari, brought $813,737, and one fancy light pink
oval, 7.03 carat diamond ring sold for $364,643. Even though a
much pre-auction hyped 28.03 carat, fancy intense purple-pink diamond
ring did not sell, "we are pleased with the overall results," said
Brett O'Conner, head of Sotheby's Geneva jewelry department. He
said the sale shows that high color white diamonds, "exceptional
colored gems and wonderful signed jewels continue to be in high
demand," with 90 percent of the lots selling above their low
estimates, he said.
By Jeff Miller
-------------------------------------------------------------------------
Making Auctions Work Best for Corporate Sponsors and Fundraisers
There are estimates that today between 100,000 and 300,000 auctions
are held every year. But ask any development professional about
fundraising auctions and you will almost always get a response
that is close to "can't live with them, and can't live without
them." Why? Because they take a lot of work and can be quite
inefficient. But on the flip side, they also engage donors and
often raise significant amounts of money. Let's look at the fundraising
auction model, as it currently stands, to understand why it works
and where there are inefficiencies.
Supply Inefficiencies: The typical fundraising auction offers little
in the way of marketing value to corporate item donors, making
item solicitation a chore. And, the number of new non-profit organizations
incorporating every year is growing at almost twice the rate of
giving. Most organizations offer a small quarter page ad in the
evening program which has a limited distribution and in which few
item donors see much value (think yearbook advertising). This undersells
some of the benefit that the organization can provide to item donors
(and sponsors).
Demand Inefficiencies: Bidding is limited by two key variables-
the number of people who have purchased a ticket to the event (almost
always much less than the total constituency), and the time footprint
of the event, often less than four hours. Moreover, an auction
is typically competing with the socialization objective of the
event, which is to make sure that when Mr. and Mrs. Smith leave
to go home they feel connected to the organization and more ready
to make a contribution for the new capital campaign or annual fund.
After all is done, few organizations have a system to capture all
the information around bidding activity and item popularity. This
results in little institutional learning to optimize in future
auctions around best and worst practices, best categories, multi-year
trends, optimal opening bid levels, bid increments, and overall
size of the catalogue.
Still, notwithstanding all of the above, fundraising auctions are
ubiquitous because they work. In essence fundraising auctions have
three overwhelmingly redeeming virtues:
They consistently raise non-trivial amounts of money
They are highly entertaining for the participants
They involve an exchange of value - making them one of the few
truly "pleasurable" ways a donor has of giving
Auctions are also one of the primary ways non-profits have to tap
household spending budgets ($7 trillion in size and 66% of GNP),
as opposed to charitable giving budgets ($220 billion, 2% of GNP).
The Power of Online
When you move an auction online, you reduce many of the inefficiencies
and leverage the strengths. Of all the surviving models from the
dot com bubble, the generic auction model has been perhaps the
most successful when put on the internet. For fundraisers, it doesn't
matter whether you simplify the logistics and hold a purely virtual
event or whether you overlay the online auction with your physical
event, you will enhance both supply and demand as well as creating
a deeper connection with your constituency. Moreover, unlike the
real world, where there are many choices for fundraising with special
events (golf outing, 10K walkathon, seasonal gala, wine tasting),
in the virtual world there is only one way to hold a special event
that raises money - online auctions. And the good news is they
are much less time consuming since the only key activity is getting
items.
Increased Supply: Item solicitation is improved in a number of
ways. First, the organization has a much better (and quantifiable)
value proposition to take to corporate supporters. For starters,
the organization can give every donor a clickable link and logo
in the online catalog and in the emails, which enables them to
easily quantify size and frequency of exposure to consumers via
email. This is also true for sponsors who can now see a sizeable
number of guaranteed impressions to an important demographic -
an often affluent donor who cares about a particular cause. For
commercial donors and sponsors, an online fundraising auction is
a powerful cause marketing platform that can highlight the donor
in a way that the constituency will value.
Increased Bidding: Bidding is enhanced when a nonprofit takes advantage
of its email list and current website traffic to drive bidding.
This expands the available bidding pool to a much broader audience
than just the attendees in the room. Moreover, for those worried
by email spam pushback, email open rates have tended to be quite
high for auctions and constituent blowback almost non-existent.
Donors have a higher tolerance for auction-based emails because
online auctions are entertaining. There is a gaming aspect, whether
you are actively bidding or just watching.
Bigger Marketing Footprint: Moreover, because data shows the typical
online fundraising auction performs best when it is run over 3
- 4 weeks, this greatly expands the marketing footprint of an event
from hours to weeks, thus making a bigger impact on the donor base
vs. the other causes they support. This should not be overlooked
in a world where the number of new nonprofit incorporations is
growing faster than the rate of charitable giving, making the fight
for "share of mind/share of wallet" with donors intensely
fierce. In the end, auction dollars are important and valuable,
but auctions should be part of a bigger overall strategy to engage
donors and build loyalty for the bigger ask.
Auctions are perhaps the single most pleasurable way to give because
there is an exchange of value. The Economist recently ran a special
section on charitable giving that cited research indicating that
when there is an exchange of value donors have a higher propensity
to give more.
Online fundraising auctions are working, and over time they are
only going to get better as organizations get smarter and learn
about what works and what doesn't. There's no magic here - it's
basically about math. Online auctions expand the ability of the
organization's donors to place bids (more bidding= more demand)
and enable organizations to offer a better, more quantifiable,
value proposition to item donors and sponsors (more items = more
supply). And they dramatically expand the marketing footprint for
the organization as a whole (leading to increased visibility and
overall donor engagement).
Add it all up and you have more money being raised and deeper donor
engagement. While only a small fraction of the total universe of
organizations that currently hold auctions are using the net to
enhance their outcomes, the benefits are so overwhelming that it
shouldn't be long before the vast majority of fundraising professionals
will be taking advantage of the internet - and the competitive
edge it can provide.
By: Jon Carson, 05/20/05
The Positive Club
" In life, when faced with a situation where you feel your
character is being put in question, it takes greater strength to
refrain and dismiss than to act out in defense. For the true victory
lies not in gaining the confidence of others but in having the
confidence in yourself not to care."
Copyright © 2005 Mark Brogliatto
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regards
Government Auctions USA Team
